William’s WoolSocks is a mobile game tapping on new game mechanics. The game’s worldwide release date is April 1st 2018 and it will be available at Apple App Store and Google Play. William’s WoolSocks game is taking its tragicomic core idea from a Finnish cult classic game Sakari’s Sweater game (Sakarin Villapaitapeli in Finnish). However, there are some irritatingly tempting new features added to the game. William’s WoolSocks is simplistic yet stunningly fun mobile game. Its appeal and interest lies in simple playability that doesn’t keep the player guessing or leave them puzzled what is going on. Wool socks are just being worn over and over again – or then maybe not wear them at all. The freedom to choose lies in the player’s hands. This can reflect not only imagination, but moral values and the ability to understand the abstract in so many different ways, too. Or then not reflect anything at all! William’s WoolSocks is not just a game, but a phenomenon and, in a way, a mindfulness experience. With this game one can experience liberating feelings and even reach catharsis due to the game’s simple mechanics as the player’s body will release endorphins after a successful clothing ritual.